What are the affiliate program rules and guidelines?

PostSnag affiliates can promote PostSnag through their own content, site, or social channels, but two things are off-limits: bidding on PostSnag's brand terms in paid search, and running paid ads that point directly at postsnag.com.

These rules exist to keep the program fair for every affiliate and to keep PostSnag's own advertising and organic search results clean. Breaking them can get your affiliate account removed from the program.

What's allowed

• Talking about PostSnag in your own content. Videos, blog posts, newsletters, social posts, community discussions: anywhere you'd naturally recommend a tool you use.

• Linking to PostSnag from your own site, landing pages, or resource lists.

• Sharing your tracked link anywhere you'd normally point your audience to something useful, including in paid promotion of your own content (see below).

• Running paid ads that point to your own content or page, as long as your tracked link lives inside that content rather than the ad itself going straight to postsnag.com.

• Agencies sharing their affiliate link with their own clients (see the section below).

What's not allowed

• Bidding on PostSnag brand terms. Don't run paid search campaigns targeting "PostSnag," misspellings of it, or close variants like "post snag" as keywords.

• Paid ads pointing directly at postsnag.com. Don't run paid traffic, whether search, social, or display, that sends someone straight to PostSnag's own site instead of to your tracked link or your own content first.

The distinction that matters: if you run paid promotion, the ad itself needs to land on something you own, with your tracked link inside it, not send traffic straight at postsnag.com or bid on PostSnag's name to get there.

A few concrete examples:

• Allowed: a video reviewing PostSnag with your tracked link in the description, even if you paid to boost that video.

• Allowed: a paid social ad that sends people to your own blog post about PostSnag, where your tracked link sits inside the post.

• Not allowed: a search ad bidding on the keyword "PostSnag" that sends clicks straight to postsnag.com.

• Not allowed: a display ad linking directly to postsnag.com instead of to your own content.

Why these rules exist

If affiliates bid on PostSnag's own brand name, they end up competing against PostSnag's own search presence and against each other, driving up costs for a click from someone who was already searching for PostSnag by name. Keeping paid promotion pointed at your own content instead keeps the program focused on affiliates building an audience and making a genuine recommendation, which is what the commission is for.

Anderro's terms also apply

Anderro is the platform that runs the affiliate program, and its own affiliate terms apply on top of these rules. You agree to Anderro's terms when you join at anderro.com/join/postsnag. If you're ever unsure whether a specific promotion method is allowed, email support@postsnag.com before you run it rather than after.

Agencies and client use

Agencies can use their own PostSnag affiliate link with their own clients and earn commission on those subscriptions, the same as any other referral. This works well for agencies that already recommend tools to clients as part of their service. You don't need a separate link per client. See How do I become a PostSnag affiliate? for how the signup process works, and How do PostSnag affiliate commissions work? for the commission rate and math.

What happens if you break the rules

Violating these rules, whether brand bidding or paid ads landing directly on postsnag.com, can get your affiliate account removed from the program. Anderro's own affiliate terms, which you accept when you join, cover the specifics of enforcement on their platform.

Common questions

Can I run Google or Facebook ads to promote my PostSnag link?
Yes, as long as the ad points to your own content or page first, with your tracked link inside it. You can't bid on PostSnag's brand terms or send paid traffic directly to postsnag.com.

Can an agency use one affiliate link across multiple clients?
Yes. Agencies can share their link with every client they bring to PostSnag and earn commission on those subscriptions.

What happens if I break the rules?
It can get your affiliate account removed from the program. Anderro's terms, accepted when you join, cover enforcement specifics.

Do Anderro's terms replace PostSnag's rules, or do both apply?
Both apply. Anderro's affiliate terms sit on top of PostSnag's own program rules, and you're expected to follow both.

What if I'm not sure whether something I want to do is allowed?
Email support@postsnag.com before you run it. That's faster than finding out after the fact that a promotion violated the rules.